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Hubertus von Kolkow
+49 731 140 36 – 10
h.vkolkow@agentur-halma.de

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With the completion of the OrangeCampus on the banks of the Danube in Neu-Ulm, arguably the most interesting construction project in the region opens its doors. The best opportunity for a special edition of OrangeZone.mag, which revolves around the new home of the Ulm basketball players. And we also created a magazine for the “OrangeGym” fitness studio located within, where members train alongside the professional basketball players.
Client
BBU ’01 GmbH
Industry
Sports
Service
Print
Similar Projects
BBU '01 – OrangeZone.mag – Redesign
BBU ’01 – 19/20 #2 OrangeZone.mag
BBU ’01 – 19/20 #3 OrangeZone.mag
The look & feel of the 28-page OrangeCampus Special is based on the style-defining elements of the architecture and design of the new complex. Large expanses of exposed concrete, slanted forms, the wayfinding system with its striking punched-out numbers, and orange and anthracite accents are the most distinctive elements of the OrangeCampus, which we transferred directly into the magazine.
By contrast, we kept the design of the OrangeGym Magazine simpler. Two lines, which form the OrangeGym logo, run at corresponding angles through the entire magazine. Colored in the house colors orange and turquoise, the lines stand for the members and the basketball professionals who train together at the OrangeGym.
Don’t miss out on these issues either – it’s worth it!
Personalized consulting for every strong brand
and those that want to become one.
Hubertus von Kolkow
+49 731 140 36 – 10 | h.vkolkow@agentur-halma.de | » To the appointment calendar
